Google UFO Political Advertising
Manipulations of all kinds
February 16, 2006
You have doubtless noticed that when the Google page appears, on the right, there are "commercial links." When you click on a keyword or a string of keywords, this search engine displays the list of htm pages where this sequence is found, in order of occurrence.
There exists in Venice an unfinished church, that of Saint San Pantalon. If you put "san pantalon" in the Google search window, you will see a link appear that sends you to this church, especially famous for its superb painted ceilings.
Church of San Pantalon, Venice
On the right you see appear:
:
The firm Les Trois Suisses simply rented from Google the possibility of seeing this displayed each time one performs a search of this kind. It could be Les Trois Suisses or anything else. That's how Google makes its money.
But there is much stronger. Take this time as keywords:
Ségolène Royal(e) Laurent Fabius François Hollande
What do you see appear this time?
Sarkozy rented from Google the right to make a link pointing to a site serving his interests appear each time a user clicks on the string of characters:
Ségolène Royal(e)
It's Sarkozy who appears and not an advertisement for a long-life jelly or a Dutch cheese. You are encouraged to click on Express your ideas. You do it. And what do you see appear this time?
There is even an animation: Sarko appears from the right, like Punch in his booth. Oh yes, you've been had. On the net you will have to, more than ever, apply the precept:
Learn to think for yourselves, otherwise others will do it for you
While at it, paraphrasing the film Fanfan la Tulipe, with Gérard Philippe, I would have put:
If you want to think about nothing and have Sarko take care of it for you
Another experiment (dated February 16, 2006). Go back to Google and type
jean-pierre petit
you get:
Quite a mix: The Minister of Defense, Science, Extraterrestrials and Jean-Pierre Petit!
What is interesting is that Google places this "commercial link" not on the right of the page, but "at the top of the pile" which encourages the user to think that it is "a normal consultation," giving "the most visited page" whereas it is simply the most expensive mention. This reaction of Google is not moreover present at all hours of the day. This "left" mention is more expensive, because more misleading. What is astonishing is to read "The Minister of Defense," when what follows has nothing to do with it. Normally this ministry is quite picky about the use of its brand image. In all logic these few words should have disappeared promptly, upon a simple call to order.
Who pays for this ad?
You click on this link, intrigued, and you get:
The White House, flying saucers and ... Iraq. And below:
To Acquire the book, click here
This last link sends you to Amazon. Nothing left but to place the order.
That's called hijacking of reputation.
Eric Julien
All this is not from yesterday. Thirty years ago we already had books of this kind, as well as fake abductions (the Frank Fontaine affair, at Cergy-Pontoise). This one has already pulled that trick on us.
A gendarmerie investigation was set in motion by the gendarmes following a declaration made by his companion that he had been abducted by extraterrestrials, because those ones knew that a request for payment of ASSEDICS had been transferred to the island of Réunion, from where Julien originates. This information rose to the ears of M.T. De Brosse, who divulged it on the air.
When one asks him this question he is not disconcerted at all: "over there, it was a clone." In fact Julien, whose name is not really that, takes flying saucer piloting courses. Therefore, in all logic this summer he will no longer need to resort to such artifices.
If you feel like contacting "Eric Julien," here is his e-mail:
He wrote to me the day I put this page online asking me ... a right of reply on my site. I asked him ... for explanations. Others did too. No answer.
By the way: Google bills this kind of ad at the rate of 4 euro cents per click. If everyone gets into it, that will increase the bill of the apprentice UFO pilot.
A friend lent me his book. I'm going to read that one too, after having laboriously plowed through, from A to Z, "Les Universons, énergie du Futur."
It's that I do read them, books, I don't skim them. But perhaps that is normal after all, for an aeronautical journalist:
I don't systematically trash all works dealing with the UFO subject. See the preface I wrote for that of Christel Seval.
February 24, 2006: Slight correction in the operating system of the keyword "Jean-Pierre Petit"
Following my request for explanations the said Eric Julien had provided it to me at once: being "a reference in the field of UFO study" I had merely become a very effective "keyword" and it was therefore normal, they explained, that he had made use of it. Nevertheless the way in which the Google commercial links system was used induced a (deliberate) confusion in the reader's mind, given what appeared "at the head of the gondola":
Faced with the annoyance I had manifested, and after having initially written to me "that it was not his doing," he sent me a second email whose content I reproduce:
Mr. Petit,
You wrote on your site:
"Right now there is another weirdo who is using me as a 'keyword'! They'd never done that one to me. What he gained: Tuesday I'll have his book. I'm going to analyze it line by line and I'll write a long reading note."
I have removed the keyword "Jean-Pierre Petit" that you have been talking about for a very long time.
Furthermore, I thank you for taking the trouble to read my work "la Science des Extraterrestres." I am very honored. I await your reading note impatiently. For my part, allow me to refer to this reading note when the time comes to hundreds of thousands of internet users who will be able to observe the level of your skills. The analysis of your reading note will be done with the help of American physicists and mathematicians. Thus, your influence will be even greater.
Thank you in advance.
Cordially, Eric Julien.
Mr. Petit,
You wrote on your site:
"Right now there is another weirdo who is using me as a 'keyword'! They'd never done that one to me. What he gained: Tuesday I'll have his book. I'm going to analyze it line by line and I'll write a long reading note."
I have removed the keyword "Jean-Pierre Petit" that you have been talking about for a very long time.
Furthermore, I thank you for taking the trouble to read my work "la Science des Extraterrestres." I am very honored. I await your reading note impatiently. For my part, allow me to refer to this reading note when the time comes to hundreds of thousands of internet users who will be able to observe the level of your skills. The analysis of your reading note will be done with the help of American physicists and mathematicians. Thus, your influence will be even greater.
Thank you in advance.
Cordially, Eric Julien.
Indeed, here is what one finds now:
It happens that I mention the analyses I have been able to make of works. I have been able to appreciate certain writings, like those of Christel Seval, to the point of accepting to write the preface of her following work. I have analyzed other works, like those of Michael Greene, the elegant universe, a reference in matters of presentation of string theory, or that of Thibaud Damour ("entretiens sur la multitude des mondes et la muliplicité des idées"). I have also mentioned the grotesque theory of universons (but, all things considered, after having warned my readers of the vacuity of the work I preferred to devote only a news item to it). I am therefore going to analyze Julien's writings, of which one of my neighbors, a computer scientist, for whom it has become the bedside book, has been making a great case for months. If this book, presented as the "Major Book of world ufology" contains essential advances, I will report on it. If it is a heap of nonsense or shapeless ideas, same thing. To be continued.
I consider it a duty to enlighten my readers on certain writings. In time the solution will consist in presenting to them a few reference elements, a minimum of "scientific and technical culture" in everything touching on the UFO dossier, so that the reader can himself find his way in the ufological grab-bag and be able to evaluate certain writings, despite pompous, megalomaniacal presentations. That will be the goal of the site http://www.ummofiles.com, under construction. It's a lot of work, but to put an end to the occupation of the field by bandar-logs of all stripes, reinforced by the classic resignation of scientists, it had become an indispensable task.
February 25, 2006: Before readers rush to buy Eric Julien's book "la science des extraterrestres" I suggest they wait until I have finished reading it. I obtained a photocopy and I am at page 50. I read line by line and not diagonally, noting the errors and confusions. I already find again a technique of manufacturing pseudo-scientific books with "classic but seemly" borrowings and promises. The author wrote to me "that his work was going to be analyzed by the greatest American mathematicians and that by adding my analysis to theirs my prestige would only be greater." I doubt it. All that is grandiloquent and in keeping with the character's mythomania. My analysis will be poised and precise and I doubt that the author will in the end have gained much by using me as a "keyword" (he did the same with others, likely to direct their notoriety toward him). The process already gives a bad impression, all the more so since in my case they had arranged for "Jean-Pierre Petit" to appear "at the top of the pile," which increased the chances of finally directing the reader to the page where he presented his product. Deeming that he had perhaps gone a bit too far, he has since made a modification to that, after having told me that "it was not his doing."
And your sister.....
I think Julien's book will present itself as a work of an Epistemo-guru. Unless I discover in what follows some "staggering" idea. Who knows?
Let's wait...
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